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Haruka Amami (天海春香,Amami Haruka)  is an idol produced by the fictional talent agency 765 Production in THE iDOLM@STER series.
The first reference to Haruka was on the cover of 765 GRAND DAD. She later appeared inside the lighthouse during the Reboot, replacing Nozomi just as "GO MY WAY!!" replaced "Snow halation", and a cameo in Title Theme & Ending - 7 GRAND DAD while "GO MY WAY!!" plays in the background, turning when she sees the idol Nozomi from the rival franchise Love Live! passing next to her.
For her birthday on April 3, 2017 (which happened during the Monochrome Pause) a series of rips featuring "GO MY WAY!!" but also several more obscure songs performed by her or related to her were uploaded by Wood Man (who was in charge on the channel at the time) though one day late. It started on her actual birthday date with GO MY WAY!! - THE iDOLM@STER (the first actual "GO MY WAY!!" rip on the channel) and ended two days later with GO MY WAY!! (M@STER Version) - THE iDOLM@STER, both rips being uploaded by the Voice as a way to officially end the pause.
Haruka was one of the Figments materialized into the real world by the Voice Inside Your Head in "Prologue", before being immediately taken by the Patrol-Bots. Her usefulness for the Voice as the singer of the GO MY WAY!! meme prevented her to share the cruel fate of most "Weeaboo Anime Bullshit" such as her fellow iDOLM@STER idols the Cinderella Girls or µ's' idols (minus Nozomi).
She eventually reappeared in "Loves the Ladies", the Voice masquerading her as Susie to calm Haltmann's fears, interpreting "Noble Haltmann". The trick did not work however, and Haltmann left the Voice's office furious, planning to order his employees to make Gadgetini Clone 2.0 in secret.
- "Haruka Amami" on project-imas.com